Vision and Mission
Enabling Quality, Service and Sustainability, which we believe to be the most effective factor in the long-term and continuous success of our company and our customers ...
Our vision:
To raise cleaning and hygiene standards around the world with the high quality, innovative and environmentally friendly detergent products we provide to our customers, to be recognized as a leading brand in the sector and to continuously move forward to make people's lives easier.
Our Mission:
By keeping customer satisfaction above all else, we constantly continue our research and development activities and offer solutions that meet the changing needs in the market. To develop environmentally friendly products with innovative technologies and sustainable production methods and thus benefit both our customers and the environment. To support the continuous development of our employees by investing in human resources, to provide a fair and reliable work environment and to fulfill our social responsibility towards society.